Draft for review, version 0.6. Not for citation.This report is a draft and subject to change.
AltProtein VietnamVietnam supply-side scoping study
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Data

marketplace_sku_counters.csv

96 rows · 31 columnsDownload CSVUsed in: Consumers, Channels, Business buyers, Demand to frontier, S2. Retail formulation audit, D2. Consumer evidence, D3. Retail demand signals, D4. Channels
Columns
ColumnMeaning
record_idStable row ID.
platformPlatform.
item_idItem id.
search_querySearch query.
categoryCategory.
subcategorySubcategory.
plant_or_animalPlant or animal.
product_name_viProduct name vi.
product_name_enProduct name en.
brandBrand.
seller_nameSeller name.
seller_typeSeller type.
official_or_mall_badgeOfficial or mall badge.
qty_per_sold_unit_l_or_kgQty per sold unit l or kg.
listed_price_vndListed price VND.
vnd_per_l_or_kgVnd per l or kg.
units_sold_counterUnits sold counter.
counter_precisionCounter precision.
ratingRating.
review_countReview count.
protein_claimProtein claim.
protein_g_per_100Protein g per 100.
protein_basisProtein basis.
vnd_per_20g_proteinVnd per 20g protein.
volume_sold_l_or_kgVolume sold l or kg.
urlUrl.
source_idsSemicolon-separated source IDs.
evidence_labelVN-direct, VN-adjacent or general.
confidenceHigh, Medium or Low.
demand_evidence_typestated, revealed, tested or inferred (demand evidence type).
notesNotes, caveats and our calculations.

record_idplatformitem_idsearch_querycategorysubcategoryplant_or_animalproduct_name_viproduct_name_enbrandseller_nameseller_typeofficial_or_mall_badgeqty_per_sold_unit_l_or_kglisted_price_vndvnd_per_l_or_kgunits_sold_countercounter_precisionratingreview_countprotein_claimprotein_g_per_100protein_basisvnd_per_20g_proteinvolume_sold_l_or_kgurlsource_idsevidence_labelconfidencedemand_evidence_typenotes